It is simpler and faster to make money blogging in some cases, but more difficult and time-consuming in others.
A blogger has a variety of monetization options at his or her disposal, and there is no obligation to choose just one. As a matter of fact, it is advisable to have multiple revenue streams. As a result, if something were to happen and one source of revenue drops, you will still be able to generate revenue from another source.
In the beginning, however, we recommend focusing on just one or two. Prior to moving on to the next revenue stream, you should build up your existing revenue stream.
Where Does Blog Income Come From?
In order to make money blogging, there is no one right way. The revenue streams you choose for your blog will be determined by the topic and audience of your blog. We will take a look at some of the best and most common methods of earning money through blogging.
In most cases, when considering starting a blog, this is the first revenue stream that comes to mind. The majority of the time, it is not the most profitable endeavor, but it is one of the easiest to begin. Advertising on your blog provides you with multiple opportunities to earn income.
Are you familiar with the experience of visiting a site and seeing advertisements for cars, clothes, or something you were just looking at on Amazon?
These are display advertisements. The website earns a small amount of money each time you click one of those ads, which is why this type of advertising is referred to as pay-per-click (PPC).
As a general rule, we do not recommend display ads as a way to make money blogging for the following reasons:
- This results in a poorer user experience. How many times have you visited a website where you could barely scroll through the page without encountering an advertisement every two seconds?
- There is a direct correlation between your traffic and your conversion rate. In addition, display ads require a significant amount of traffic (tens of thousands of visitors per month) in order to generate any significant income.
- Users are redirected away from your website as a result. For every click on your advertisement, you may receive $0.80, but now that person is on another site, buying their products and making money.
Google AdSense is the easiest PPC method to get started with. To make any kind of decent money with display ads, you will need a substantial amount of traffic. By the time you have that much traffic, you will be able to make more money by joining a company such as Mediavine (minimum of 25,000 monthly impressions to join) or AdThrive (minimum of 100,000 monthly pageviews to join).
Overall, display ads aren’t the best method for making money from a blog. Rather than directing visitors away from your website, there are much better ways to earn a living through blogging.
There are, however, other forms of advertising as well.
By building an audience, you will be able to land opportunities for sponsored content on your website and social media platforms.
An example of this is when companies pay you to tweet, write a Facebook post, or publish an article about their products or services. In addition to increasing brand recognition, distributing that content to your audience may also lead to increased sales.
Although we have done this with a few companies on our own website, it is not our preferred method of monetizing our blogs. The first thing to note is that it is a one-time income. Our preference is to generate revenue from passive, scalable sources. In addition, it takes time to write that content, and unless you already have an audience, you cannot expect to make much money with it.
You are more valuable to these companies when you have a larger and more engaged audience, and they are more willing to pay for media mentions when you have a larger and more engaged audience. Consequently, this method of monetization is not suitable for new bloggers.
Giveaways and Reviews
Doing product reviews or holding giveaways on your blog is another form of advertising.
In many cases, companies will ask bloggers to provide a review of one of their products on their website. The blogger receives the product free of charge in exchange for his or her review. As an example, you may receive a product and give another to the reader who wins the giveaway.
If you are only interested in free goods, this may be of interest to you. In spite of this, there are more lucrative ways to make money blogging if you are seeking a steady income.
2. Affiliate Marketing
Our favorite method of generating revenue from our websites is affiliate marketing. It is the process of earning a commission by promoting the products or services of another individual or company through affiliate marketing.
The affiliate network provides you with the opportunity to promote a wide range of products and services in one location. In addition, you may be able to earn higher commissions if you work directly with the company that you wish to promote if it has a system that allows that.
You can earn money from affiliate marketing by creating a piece of content once and making it available for as long as it is useful to your readers. Keeping your content relevant will require you to update your blog posts periodically, but it continues to be a great way to earn passive income with your blog and, we believe, one of the best ways to get started.
3. Digital Products
The sale of digital products is another great way to earn money from your blog. In contrast to selling the product or service of someone else, you are creating your own product or service and offering it directly to your target audience.
When it comes to digital products, there are many options to choose from, but we are going to examine what we have observed and consider to be the top three.
Workbooks and Ebooks
In the beginning, we created an eBook as our first product. As we have already discussed, we were attempting to sell investment advice online at the time (before we discovered blogging), so that venture ended in failure.
There are, however, many bloggers out there who earn a significant income from their workbooks and eBooks.
The main difference between a workbook and an eBook is the amount of involvement or activity required on the part of the reader. There may be a few exercises thrown in with an eBook, but it is primarily text. Through the use of a workbook, the reader is guided through the process of accomplishing something.
Courses Offered Online
Over the past few years, this monetization method has become increasingly popular. It is common for bloggers to earn a significant income online by selling premium courses.
Although it takes more time to create a course than to create other digital products, the margins of profit are much greater.
Websites With Memberships
A membership site is essentially a paid online community. Subscribers pay you a monthly subscription fee for access to premium content, which may include weekly classes, workbooks and printables, video lessons, tutorials, and more.
Consider it a combination of teaching and community service.
The use of memberships can be an effective way to monetize your website or blog, however, it is not recommended for most beginner bloggers. As a first step, we recommend starting with affiliate marketing and smaller digital products.
In addition to being the fastest way to make money with your blog, offering services is the least scalable as well. If you use your blog as a portfolio when pitching clients, you will be able to earn money working for others while building your other income streams at the same time. In your capacity as a new blogger, here are some services you may want to offer.
As you may have realized by now, blogging is much more than just writing and publishing articles. You learn about social media strategies, design, SEO, content marketing, and about a million other things in the process of building your blog.
The majority of these things fall under the category of digital marketing, and they are extremely valuable to other businesses.
There is a high demand for virtual assistants among online entrepreneurs. An assistant can help business owners with a variety of tasks, including administrative tasks, design, and email marketing.
Depending on your specific skills and experience, you will be able to provide services. Your services could include proofreading articles for other websites, for example, if you have impeccable spelling and grammar.
Writing As a Freelancer
As a new blogger, this is one of the easiest and most common services to offer. Since you are already writing content for your website, why not earn a living by writing for others?
Getting your name out there and practicing your writing skills is a great benefit of freelance writing. If you write for sites in your niche, this is also an excellent way to build authority.
Don’t assume that “freelancing” is synonymous with “working for pennies.” Some bloggers earn upwards of six figures per year as freelance writers.
The following services are available to you: coaching, graphic design, public speaking, social media management, and video editing. You are truly limited only by your imagination. Consider your skills and experience and offer something you already know how to do or learn something new.